Formerly known as Shree Jee Food Products, a trusted name since 1985, we have now transitioned into SJF Family Choice Consumer Pvt. Ltd. to reflect our growth and wider business vision. For over three decades, we have stayed true to our values of quality, purity, and authenticity, building long-standing trust in the food industry.

Through our brand Family Choice, we proudly serve the B2C sector, offering consumers adulteration-free, hygienically packed staples such as Peanuts, Poha, and other essentials. Alongside, we cater to the B2B sector with bulk supply, modern cold storage facilities, and third-party/private labelling services, enabling businesses to grow with reliable support.

Currently established in the Delhi NCR region, we are steadily expanding across national and international markets, committed to delivering quality, affordability, and trust — always.